Don’t let the title of this blog post confuse you, there are more than ten things to do when it comes to Search Engine Optimization. These ten items are the basics that need to be considered right from the start as your website is being built. These ten items are also all internal items related to your… Read more Checklist of 10 SEO Basics
As we start a New Year, let’s look at recent trends in the world of SEO and what SEO professionals are predicting for 2010. Google is making page load time a ranking factor adding Site performance to Webmaster tools; Link diversity is more important than raw link count; and web links coming from social media links are now relevant with the introduction of Real Time Search.
Implementing these 25 White Hat SEO practices (or at least most of them) and avoiding the Black Hat tricks will lead you to create a Web site that is useful to your users and should provide you with a straightforward approach to better visibility for your Web site in the major search engines.
Search engine spiders are robots and they do not read your pages the way a human does. Instead, they tend to see only particular stuff and are blind for many extras (Flash, JavaScript) that are intended for humans. Since spiders determine if humans will find your site, it is worth looking to see what spiders like and what they don’t like.
I read somewhere that if I’m using a host company with servers in the US it will adversley affect my Canadian search results. I did a little research to see if this was the case and if I need to use a .ca domain to improve my search results for Canada. I found that Google has addressed these issues by adding GEOTARGETING in WEBMASTER TOOLS.
Posting a blog post to more than one category on your blog is a bad practice from an SEO perspective. It is in effect creating duplicate content and may lower the rank of your pages. There are some simple things you can do to prevent duplicate content from harming your blog’s SEO ranking.
USA TODAY’s Jefferson Graham interviews Google engineer Matt Cutts on how to get your site to the top of Google with 5 basic, common sense SEO tips. Matt Cutts guests on the USA TODAY Talking Tech web video show.
Unfortunately, there are a lot of web developers telling clients they will optimize their web site for search engines and the client accepts that without questioning their search engine optimization (SEO) knowledge. Time and again I review a site and find the site has been developed without following even basic SEO principles.